The Q4 Holiday Blueprint Every Game Store Needs

Is your store ready for the holiday season?

Hey ,

The holiday season is coming fast, and for most game stores, Q4 can represent 30–40% of annual revenue.

Right now is the time to start thinking about what you can do to make the most of the next 90 days for your store, and get set up for 2026.

That’s why I kicked off a special Holiday Mini-Series on the Manaverse Podcast with Episode 1: The Holiday Game Plan.

In this episode, I share:

  • A quick “holiday audit” to find your weak spots, so you know where to start,

  • Promotions/offers you can use to get wallet-out customers who are ready to buy, and then bring them back for more,

  • Anchor events you can build a calendar around, so you know exactly what to promote and when,

  • How to leverage social media and email to create a return path for all those new customers you’re going to get this year.

Whether you’re looking to maximize Black Friday, fill your event calendar, or just stay sane during the rush, this episode gives you the blueprint to start strong.

To your success,
Tom

P.S. The second episode in the series drops next week — all about Black Friday & Beyond. Stay tuned.

– Tom Traplin
Manaverse

P.S. Shopify recently announced a deal with OpenAI where users can purchase from Shopify retailers directly within ChatGPT using their new Instant Checkout feature. More and more people are going to turn to AI for information and treating it like a search engine, and being discoverable is going to be as important as search engine optimization was back in the early 2010’s.

If you aren’t currently selling online, what’s holding you back? I’m truly curious. Reply to this email and let me know!

What if your next 100 customers were already looking for a store like yours—but just haven’t found you yet?

Manaverse Marketing is a full-service digital agency built exclusively for friendly local game stores. We help shop owners attract more players, boost event attendance, and grow sales—online and in-store—with proven marketing systems that work.

From email campaigns and local ads to full Shopify store builds, we do the heavy lifting so you can focus on running your business and building your community.

Here’s why game stores partner with Manaverse Marketing Agency:

📈 Real results — We’ve helped stores sell out event signups and explode online sales

📬 Done-for-you marketing — Email, ads, content… we handle it all

🎯 Laser-focused strategy — No fluff, just practical tactics that bring gamers through the door

🤝 Built for FLGS — We know the industry, the games, and what it takes to grow

And to make it even easier, I’ll personally jump on a free strategy call with you to talk through what’s working, what’s not, and how we can help.

👉 Ready to grow your game store? Book your free call today and let’s make it happen.

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