MVP154: 23 Budget Friendly Marketing Strategies For Your LGS

Hey there!

Who’s pumped for summer?

June is starting off with a bang between two massive TCG releases pretty much back to back, and the ongoing effects of the tariff uncertainty, the spring/summer seasons are looking… interesting.

Today’s episode is all about getting the word out. This whole episode is inspired by a recent question in the Opening a Tabletop Game Store group on Facebook.

Heather Rothwell (shout out to Heather!) posted: “Does anyone have creative ideas for inexpensive marketing to get word out to the community that says "hey, we are here"?”

That got me thinking.

So I put together a list of 23 inexpensive — but incredibly effective — ways to promote your game store and start growing your player base from day one or day 10000.

Check out the episode and give these one or more of these strategies a try this summer.

Best,

Tom Traplin